Speaking to Win: The Blog
Archive for October, 2008
How to Stand Out and Get More Business By Sharpening Your Message
As you might expect, business leaders right now want more measurable frames of reference for results. They also want a better understanding of what those results would be for them and their business in specific dollars and cents terms before they will sign the check for anything they consider a “non essential” product or service. Your ability to communicate
Case History: Andrea, The Speaker With 35 Years Of Terror Induced Laryngitus, Part 4
Part 4: Writing For Your Unique Audience Remember that just like your audience, you bring a unique set of circumstances, history, and experience to the public speaking process. I explained to Andrea that the next thing was I was going to ask her some key questions about her audience that would help us in our writing process. Who
Case History: Andrea, The Speaker With 35 Years Of Terror Induced Laryngitus, Part 3
Session 3: How We Turned Andrea’s Speaking Around With Strategic Objectives When Andrea returned for session number three she seemed visibly more relaxed. I asked her how her week had went and she started laughing. “Those fears of mine were pretty lively in my head all week. They kept on sending me more and different images
Case History: Andrea, The Speaker With 35 Years Of Terror Induced Laryngitus, Part 2
PART 2: What Actually Is Fear Anyway? (To read Part 1, click here) On her second session, Andrea was anxious to get started, so I continued where we had left off. (click here for Part 1)I asked Andrea of she had ever heard of the Sufi poet by the name of Rilke. She said she had
Case History: Andrea, The Speaker With 35 Years Of Terror Induced Laryngitus, Part 1
PART 1: Andrea Faces Her Fears When Andrea first arrived at my office, the first words out of her mouth were, “I have to give a speech in a month and I’m absolutely totally completely terrified. I just want to make one thing perfectly clear to you. I will never ever, ever in the history of
How To Connect and Compete In The New 21st Century
How Do We Connect and Compete in the New 21st Century? That’s a great question. Seems to me that the ability to observe, listen and communicate are more crucial than ever. We are also really going to have to design a way to access and utilize both the right and left sides of our brains equally
Top Five Communication Skills All Engineers Need To Know
1. Analyze Your Audience. Ask yourself, “Who is my audience?” Are they other engineers who are already familiar with the terms you are using in your proposal or are they “lay non engineers” such as client people who need your proposal explained to them in the simplest terms possible? If it is a mixed audience
Why Engineers Need Great Communication Skills
Not too long ago, I was called in to help a pair of struggling engineers at a very large California Engineering firm. After a series of interviews, their company was in the final five bids and due to make their pitch the next day. It was very important city bridge construction project for them and


